The 2026 Social Media Trends Shaping Hotel Marketing
Social SEO, short-form video, and smart AI workflows: see what hotel marketers should focus on heading into 2026.
Smart AI Use Starts with Human Oversight
AI is powerful, but overusing it can backfire. Why hotels still need the human touch to stay authentic and build trust with guests.
What 2026 Content Trends Mean for Hotel Marketing
2026 trends show hotels need to double down on Instagram while expanding into YouTube, LinkedIn, and platform-native content strategies.
Social Content Is Evolving Into TV Programming — Are Hotels Ready?
Social content is moving to the big screen. YouTube and Instagram are adapting, and hotels that act now can build binge-worthy brand visibility.
Generative AI Browsers Could Reroute Travel Search
New AI-powered browsers like ChatGPT's Atlas and Perplexity's Comet could reshape how travelers search and book hotels. Here’s what you need to know.
Reels vs. Carousels: The Surprising Truth About What Really Performs on Instagram
Reels may get the hype, but new data shows that Carousels are often the real winners, especially as your audience grows.
The Next Wave of B2B Buyers — Is Your Hotel Ready?
The next generation of B2B buyers wants speed, content, and no calls. Is your hotel giving them what they need to book?
