Nov 13, 2025 4 min read Strategy Should Hotels Chase Trends and Memes? Trend-jacking can drive reach, but is it right for your hotel brand? This post is for subscribers only Subscribe now Already have an account? Sign in
Aug 06 Stop Posting Single Photos. Instagram Already Moved On Single-image posts are collapsing on Instagram. Here's why hotels should build 2027 around Reels and carousels. Aug 6, 2026 6 min read
Jul 30 Why One-Off Influencer Stays Fail Hotels Hotels got handed a playbook built for $40 products. Here's why the one-off influencer stay fails, and what to run instead. Jul 30, 2026 7 min read
Jul 23 SEO Got You Found. AEO and GEO Get You Picked. Your guests are asking AI, not Google. SEO made you findable. AEO and GEO decide whether the AI cites you and picks your hotel. Jul 23, 2026 6 min read
Jul 17 LinkedIn's AI Slop Problem Is Real. Don't Let Your Hotel Add to It LinkedIn's most AI-saturated platform. Here's how hotels can stand out with original long-form content instead of adding to the slop. Jul 17, 2026 7 min read
Jul 02 Gen Z Is Trading Screens for Yarn, and Hotels Have an Opening Gen Z is ditching screens for hobbies, and hotels are perfectly positioned to meet them there. Here's how to build the experience. Jul 2, 2026 6 min read