Should Hotels Chase Trends and Memes?
Trend-jacking can drive reach, but is it right for your hotel brand?
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Sep
23
Meta Wants a Subscription Fee for Tools You Thought Were Free
Meta now charges for links in posts and Reels. Before your hotel subscribes, find out where that subscription actually lives.
6 min read
Aug
28
Your Comp Set Can Imitate Everything but Your Team
Every hotel is filming the same drone shot. Here's the one asset your comp set can't touch.
8 min read
Aug
20
The 2026 AI Marketing Report Just Landed. Here's What Actually Matters for Hotels.
73% of marketers now use AI daily. Here's what the data actually means for hotel marketing teams, and where it's a warning, not an opportunity.
8 min read
Aug
06
Stop Posting Single Photos. Instagram Already Moved On
Single-image posts are collapsing on Instagram. Here's why hotels should build 2027 around Reels and carousels.
6 min read
Jul
30
Why One-Off Influencer Stays Fail Hotels
Hotels got handed a playbook built for $40 products. Here's why the one-off influencer stay fails, and what to run instead.
7 min read