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The 2026 Social Media Trends Shaping Hotel Marketing

Social SEO, short-form video, and smart AI workflows: see what hotel marketers should focus on heading into 2026.
The 2026 Social Media Trends Shaping Hotel Marketing

As we close out the year, marketers across industries are asking the same question: What’s next for social media in 2026? A recent roundup of top trends offers a glimpse into what brands should expect, and after reviewing them all, we’re highlighting five that hotel and resort marketers should pay close attention to.

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