The 2026 Social Media Trends Shaping Hotel Marketing
Social SEO, short-form video, and smart AI workflows: see what hotel marketers should focus on heading into 2026.
As we close out the year, marketers across industries are asking the same question: What’s next for social media in 2026? A recent roundup of top trends offers a glimpse into what brands should expect, and after reviewing them all, we’re highlighting five that hotel and resort marketers should pay close attention to.