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Dec
24
Smartphone showing the TikTok app against a U.S. city skyline and American flag, with a suitcase and hotel keycard nearby, highlighting TikTok’s U.S. shift and hotel marketing relevance.

TikTok’s U.S. Sale Is (Almost) Final

TikTok’s U.S. sale is (almost) final. What it means for hotels, plus 4 platform updates that could shape your 2025 content strategy.
4 min read
Jul
03
What Hotel Marketers Can Learn from GenAI Trailblazers

What Hotel Marketers Can Learn from GenAI Trailblazers

More hotel teams are adopting GenAI to streamline content and scale creativity. Here's what to learn from those using it best.
4 min read
Jun
26
Why Facebook Links May Be Costing You Reach

Why Facebook Links May Be Costing You Reach

Facebook says links in captions may be hurting your reach. Here’s what hotels should be doing instead.
4 min read
May
01
Social Media and AI Are Becoming One

Social Media and AI Are Becoming One

AI is reshaping how people connect, discover, and engage online...and it’s changing the guest journey, too.
3 min read
Apr
24
Instagram’s New "Edits" Tool Gives Hotels Options

Instagram’s New "Edits" Tool Gives Hotels Options

Instagram just made Reels easier to create, without needing CapCut or TikTok. Here’s what it means for hotel marketers.
3 min read
Jun
13
Unlocking Summer Travel Insights and Trends & The Future of Facebook

Unlocking Summer Travel Insights and Trends & The Future of Facebook

Unlocking key insights from Deloitte's Summer Travel Survey, Facebook's future focus, and the rise of hotel social media ambassadors.
5 min read