SEO Got You Found. AEO and GEO Get You Picked.
Your guests are asking AI, not Google. SEO made you findable. AEO and GEO decide whether the AI cites you and picks your hotel.
You have spent years and real budget getting your hotel to rank on Google. First page, top three, the whole fight. Here is the part nobody put on the roadmap: a growing number of your guests are skipping Google. They open ChatGPT, Perplexity, or Google's own AI Overview and ask a full question. "Where should I stay in Charleston for a long weekend, dog-friendly, with a walkable dinner scene?" The AI answers. One answer. Not ten links.
